JxL Ilmiökumppanuus™
€3,600/month
30 hours a month to move communications and PR forward. One story angle to the media every month, pitches, press releases, influencers and reporting. Invoiced based on actual hours.
Request a quoteJxL Ilmiökumppanuus™
We make PR a continuous part of your marketing and business. One story angle to the media every month, named journalists and influencers, and a report on what happened and what we do next.
- One story angle to the media every month
- We don’t guarantee hits, we aim for them
- One-day notice period
- 30 hours a month
- €3,600/month
- Invoicing
- Based on actual hours
Includes
What the partnership includes
A continuous engine for visibility, new topics, PR openings, media hits and conversation, without having to start every campaign from scratch.
- 01
Continuous PR strategy
What the visibility is for, who we talk to and with which angles. Updated as the world changes.
- 02
Monthly planning
A new message angle and phenomenon ideas every month. What’s topical and which conversations you have something to say in.
- 03
Media and journalist relations
Press releases, media pitches, keeping media lists up to date and outreach. Journalists by name, no mass mailings.
- 04
Influencers and partners
Planning and using your own and external influencers. Who is worth inviting along, and for what.
- 05
Expert profiles and personal brands
Key people’s opinion pieces, views and appearances. A person interests the media more than a company.
- 06
Follow-up and reporting
Media hits, conversation and visibility against the goals. A monthly report and development suggestions, for leadership as agreed.
Timeline
The communications clock
Every month has its own message angle and media. That creates the continuity the media and audience start to expect.
- Month 1
Key person interviews and messages
Background, key people involved in planning, key messages for target groups and the media.
- Month 2
12-month action plan
What, for whom and why. Industry media, publications, influencers and events in the calendar.
- Every month
Message angle and media pitching
One story angle, article content for your own channels and pitches to named journalists.
- Quarterly
Reporting
How communications developed against the goals, a presentation to leadership and the next quarter’s angles.
Who it’s for
Growth companies, brands and expert organisations that want to make PR a continuous part of their marketing and business.
The partnership requires a committed team and patience on your side. A stronger brand presence in the media isn’t built in a month, it comes from consistency month after month.
If you want one big act first, see JxL Ilmiö™. The partnership is its natural continuation.
Price
Oh yes, the price
The partnership is priced in hours. Thirty hours a month is enough for one story angle to the media every month, with pitches and reports.
On top
- Extra hoursWhen more happens in a month than planned.€120/h
What affects the price
- Number of story angles a month
- Events and occasions
- How many key people are profiled
Our contracts always have a one-day notice period and a 100% satisfaction guarantee. Prices exclude VAT. We can’t guarantee earned media, only earn it.
Questions and answers
Frequently asked
Do you guarantee media hits?
No. We promise one story angle to the media every month, named pitches and an honest report. Hits are earned, and when an angle doesn’t carry, we change it for the next month.
How quickly will we see results?
The first hits can come in the first month, while a stronger media presence usually takes two quarters. That’s why this is a partnership, not a campaign.
What does it take from us?
One contact person who answers requests the same day, key people available for interviews and the courage to say things out loud. Without those, the partnership is just invoicing.
Can we end the contract?
With a one-day notice period, like all our contracts. We still recommend giving the partnership at least two quarters.
How is this different from a communications agency?
We’re not a communications agency, we’re a phenomenon agency. The goal isn’t just visibility, but building a topic that gives people and the media a reason to talk.
Shall we get in touch
Tell us what you have in mind for JxL Ilmiökumppanuus™ and we’ll get back to you.