Anyday Nuts
Compliments on social, on screens and on trams
In the Spreading good energy campaign, Anyday Nuts hands out compliments. People brighten each other’s day on social media, on digital screens and on the sides of Helsinki’s trams.
Spreading good energy
In the Spreading good energy campaign, Anyday Nuts hands out compliments such as ”You always make my day”, ”Keep that energy” and ”Thanks for being you”. The campaign encourages people to pass good energy on to each other too.
Behind the scenes
Insights from our experts
You look really good today
On digital screens the same idea continued, with a compliment and a smile aimed straight at passers-by.
Products and compliments in the same image
In the campaign visuals, the products and the compliments go hand in hand. The same good energy showed up on social media, on digital screens and on the sides of trams.
Creative examples
A peek at the marketing
Campaign visual What we made
- Campaign concept
- Social media videos
- Digital screen videos
- Outdoor advertising on trams
- Campaign visuals
Who did what
Julkee x Lempee
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