Texas Pete
How Texas Pete became a hot brand on social media
Over four years, Julkee x Lempee has built Texas Pete a strong social media presence in Finland. Behind the growth are content made in the brand’s own style, recognisable copy and an active community.
Four years of continuous social media marketing
Julkee x Lempee has been running Texas Pete’s social media for four years now. The content is made with creative freedom, and the products are shot in the brand’s own style.
Behind the scenes
Insights from our experts
Product photography 
Copy Copy with a voice of its own
The copy has its own role as well. Witty copy builds a recognisable voice, and engagement grows through the tribe and the fans. Behind it all is continuous improvement and analysis of the results.
Community Creative examples
A peek at the marketing
Social · 9:16 
Social · 9:16 What we made
- Social media content for four years
- Product photography
- Social media copy
- Community management
- Results analysis
Who did what
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